Crush is 100% Grade A cashmere sourced directly from inner Mongolia. Members of the SFA (sustainable fibre alliance)- The SFA ensures responsible production practices that minimize environmental impact, safeguard herder livelihoods and meet the highest animal welfare standards. 

All of our cashmere is washable at 30 degrees Celsius (on delicate & cold). GAME CHANGER!

Sustainability is at the heart of the brand. Crush is kindly dyed to create the crush colors we all love. The European custom dyes are ISO accredited and gentle to the skin. The packaging is made from recycled materials and once used, you can re-recycle that packaging too! We show the world how we can be planet friendly without having to give up on life’s little luxuries.